What methods do you use to capture all the research and analysis done that informs vision and strategy?  If your answer is “Microsoft Word on the PM’s hard drive” then this episode is a critical listen.  Today’s episode is all about using Product Vision Boards to create vision that will last.  Vision that preserves connection to buyers and users for the long-term.  You can find more about Product Vision Boards, a framework from Roman Pichler, at https://www.romanpichler.com/tools/product-vision-board/.

Our guest for this episode is Nader Balata, cofounder of and Director of Product Management at FleetOps. He is passionate about shipping useful products that delight while inspiring  people to do things they never thought possible.  He has worked with Machine Learning, SaaS, Enterprise, Social Networking, Web, Analytics, and Social Media.  Last, but not least, he is an angel investor in three fast-growing startups!

Fleet Ops is a fast growing software solution provider for the $700B trucking industry.  They facilitate a digital freight market place that serves both providers (truckers) and shippers.

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